Monday, March 18, 2013

EA And Maxis Announce Free Download For SimCity Owners Due To Launch Issues, Reveal 1.1M Sales


EA And Maxis have announced SimCity has sold over 1.1 Million in its first 2 weeks on sale, of which around 54% were digital downloads. EA estimate it's Origin service had 44% of those 54% digital sales.

In just two weeks:
  • SimCity players have logged more than 15 million hours of online gameplay.
  • More than 5.7 million original cities have been created since launch.
  • More than 780 million buildings have been built.
  • SimCity mayors to date have built enough road and railroad tracks to circle the globe more than 40,000 times.
Due to demand for the game, Maxis have increased server capacity by more than 400% and increased the server optimizations by 40. However though, because of the difficulties the game has had over this launch period with features being removed and people being unable to play the game, EA and Maxis have announced that every player who has activated their copy of SimCity will receive an Email with directions to redeem a free game.

This free game period requires those with a copy of the game to register it before the end of 26th March, and the free game to be claimed by early 31st March. the free game will be available from EA's Origin Service and your choice of free game is out of the following:

Battlefield 3 (Standard Edition)
Bejeweled 3
Dead Space 3 (Standard Edition)
Mass Effect 3 (Standard Edition)
Medal of Honor Warfighter (Standard Edition)
Need For Speed Most Wanted (Standard Edition)
Plants vs. Zombies
SimCity 4 Deluxe Edition

Press Releases

#REDWOOD CITY, Calif.--(BUSINESS WIRE)--Electronic Arts Inc. (NASDAQ: EA) today announced that SimCity™ recorded more than 1.1 million units sold through in the first two weeks, making this the biggest SimCity launch of all time. Roughly 54 percent of those sales have been of digital versions of the game, downloaded directly to players’ PCs via Origin™ or other digital download services.

“SimCity had a great weekend with sales strong across both North America and Europe, adding to overwhelming demand at launch that has us tracking well beyond expectations for the game,” said Peter Moore, Chief Operating Officer for EA. “SimCity is one of the storied brands in gaming, and Maxis delivered a game re-envisioned and engineered for the online age.”

Gamers have logged on to SimCity via Origin in record numbers, with 44 percent of SimCity sales delivered via EA’s direct-to-consumer digital download service. SimCity gamers have also helped set new records for peak concurrent users on Origin, now at 1.3 million and rising.

In just two weeks:
  • SimCity players have logged more than 15 million hours of online gameplay.
  • More than 5.7 million original cities have been created since launch.
  • More than 780 million buildings have been built.
  • SimCity mayors to date have built enough road and railroad tracks to circle the globe more than 40,000 times.
The Maxis™ studio also continues to enhance both the core SimCity game and the online service infrastructure; in the last two weeks, they have increased server capacity by more than 400%, optimized server response times by 40 times, and deployed fixes to address players' direct feedback on game performance.

Everything is intelligently simulated in this new SimCity, from all of the Sims in a city, to every kilowatt of power pulsing through a region thanks to the powerful GlassBox Engine. It is the most expansive city management game yet where multi-city gameplay across regions delivers a larger playing field. No longer are players relegated to playing one single city, now they can manage and play up to 16 cities at once. Each city can have different specializations; they can share services and trade resources; they can help or even hinder each other; every decision a player makes in each city has impact in the broader region. It’s up to the player to decide where and how they play.

For the first time in the series multiplayer is added to the gameplay giving players a new dimension to the game, as decisions impact both the city and the region, creating new ways to play by collaborating or competing to earn achievements. Underpinning SimCity is a live service that simulates real-time updates and pushes them to players in the form of new challenges and achievements. Players will track their progression alongside their friends and the world for the most polluted city, the richest city and more. Whether players play by themselves, with their friends or with the rest of the world, SimCity will challenge players to create the city of their dreams and answer the question – what kind of mayor will you be?

SimCity is available now worldwide on PC via Origin and retail stores. SimCity is rated E10+ by the ESRB. For more information regarding SimCity, please visit www.SimCity.com. SimCity for Mac will be available in spring 2013. Press assets for SimCity are available at www.info.ea.com.

About Electronic Arts
Electronic Arts (NASDAQ: EA) is a global leader in digital interactive entertainment. The Company delivers games, content and online services for Internet-connected consoles, personal computers, mobile phones, tablets and social networks. EA has more than 275 million registered players and operates in 75 countries.

In fiscal 2012, EA posted GAAP net revenue of $4.1 billion. Headquartered in Redwood City, California, EA is recognized for a portfolio of critically acclaimed, high-quality blockbuster brands such as The Sims™, Madden NFL, FIFA Soccer, Need for Speed™, Battlefield™ and Mass Effect™. More information about EA is available at http://info.ea.com.

Maxis, Origin, SimCity, Spore, The Sims and Need for Speed are trademarks of Electronic Arts Inc. Mass Effect is a trademark of EA International (Studio and Publishing) Ltd. Battlefield is a trademark of EA Digital Illusions CE AB. John Madden, NFL and FIFA are the property of their respective owners and used with permission. Mac is a trademark of Apple Inc., registered in the U.S. and other countries. All other trademarks are the property of their respective owners.


#Our SimCity Mayors are incredibly important to the team at Maxis. We sincerely apologize for the difficulties at launch and hope to make it up to you with a free PC game download from Origin.

Starting today, every player that has activated their copy of SimCity will receive an email that will give directions on how to redeem this offer, and you can also find more information on our FAQ. We’ll be opening up the redemption portal country-by-country so some of you may see it a little sooner than others. The portal will be live worldwide for everyone to select their game by March 22. We don’t want any of you to miss out on your free game, so please note that you must register your copy of SimCity before March 26, 2013 at 06:59 AM GMT and you must claim your free game by March 31, 2013 at 06.59 GMT.

At Maxis, our studio values dictate that we innovate and create something that is quirky, complex and challenging. Sometimes this bites us in the butt, but our servers are green and we’re seeing record numbers of players all online and having a great time.

Here is the list of games that you will be able to choose from once you are able to redeem. It’s a great list of games across the whole EA portfolio, so pick one and add it to your Origin library on us!

Title
Battlefield 3 (Standard Edition)
Bejeweled 3
Dead Space 3 (Standard Edition)
Mass Effect 3 (Standard Edition)
Medal of Honor Warfighter (Standard Edition)
Need For Speed Most Wanted (Standard Edition)
Plants vs. Zombies
SimCity 4 Deluxe Edition

We’re getting great feedback from our fans and know that many of you are having fun and exploring this whole new expression of SimCity. We’re humbled by your patience and passion for the game. Thanks for building something very special with us, together. 
And now please enjoy a disclaimer from our head legal Llama…

*THIS OFFER DOES NOT CONSTITUTE A CREDIT, CHARGE, DEBIT OR GIFT CARD. OFFER EXPIRES MARCH 25, 2013 AT 11:59PM PST. VALID FOR NEW PURCHASES OF SIMCITY (“PRODUCT”) THAT ARE REGISTERED TO YOUR ORIGIN ACCOUNT BY MARCH 25, 2013 AT 11:59PM PST.  FREE PC DIGITAL DOWNLOAD GAMES NOT DOWNLOADED FROM ORIGIN.COM BY MARCH 30, 2013 AT 11:59PM PST ARE FORFEIT.  ELIGIBLE GAMES SUBJECT TO CHANGE.  VALID WHEREVER PRODUCT IS SOLD. LIMIT ONE OFFER PER PERSON. CANNOT BE COMBINED WITH ANY OTHER OFFER, GIFT CARD, REBATE OR OTHER DISCOUNT COUPONS. OFFER MAY NOT BE SUBSTITUTED, EXCHANGED, SOLD OR REDEEMED FOR CASH OR OTHER GOODS OR SERVICES. RETAILERS, DISTRIBUTORS AND EMPLOYEES OF ELECTRONIC ARTS INC. AND THEIR AGENCIES/AFFILIATES ARE NOT ELIGIBLE. VOID WHERE PROHIBITED, TAXED OR RESTRICTED BY LAW.  SEE APPLICABLE END USER LICENSE AGREEMENTS AND DISCLOSURES ON WWW.EA.COM.

*Users who are beneath the minimum age required to access interactive online services will automatically be granted a copy of SimCity 4: Deluxe Edition and Bejeweled 3 instead. These games will be added directly to your My Games library over the coming days.

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