http://www.papajohns.com/images/p11_2009/feat_1b_1102.jpg
LOUISVILLE, Ky. --(Business Wire)-- Nov 05, 2009 Every November, lines wrap around retailers on Black Friday with eager shoppers hoping to get their hands on the most coveted holiday gift: a WiiTM system. But this year, Papa John’s and Nintendo are inviting customers to rest easy the day after Thanksgiving…by giving away 300 free Wii Sports ResortTM prize packages in November.
Continuing until Sunday, November 29, customers at www.papajohns.com may enter the Papa John’s Wii Sports Resort Sweepstakes for a chance to win one of 300 Wii Sports Resort prize packages, which includes a Wii™ system, Wii Sports Resort™ video game, Wii Remote™ controller, Nunchuk™ controller and Wii MotionPlus™ accessory (an approximate retail value of $330). No purchase is necessary, and customers may enter up to five times a day. Winners will be notified weekly and the official rules are available at www.papajohns.com.
“Family game night is more fun when Papa’s in the House with Wii Sports Resort,” said Papa John’s Chief Marketing Officer, Andrew Varga. “Wii is at the top of holiday wish lists, which is why Papa John’s is especially excited to partner with Nintendo this month.”
“Christmas came early for Papa John’s founder, John Schnatter, this summer when he recovered the beloved 1971 Z28 Camaro he sold to keep his dad’s tavern afloat and open his first Papa John’s restaurant,” continued Varga. “The same will be true for our 300 Wii Sports Resort Sweepstakes winners in November.”
The Papa John’s Wii™ Sports Resort Sweepstakes closes Sunday, Nov. 29. To learn more about the sweepstakes, visit www.papajohns.com/wiisportsresort.
About Papa John’s
Headquartered in Louisville, Kentucky, Papa John's International, Inc. (NASDAQ: PZZA) is the world's third largest pizza company. For nine of the last 10 years, consumers have rated Papa John's No. 1 in customer satisfaction among all national pizza chains in the highly regarded American Customer Satisfaction Index (ACSI). Papa John's also ranks first among pizza companies in the 2008 Brand Keys Customer Loyalty Engagement Index, was honored by Restaurants & Institutions Magazine (R&I) with the 2008 Silver Award for Consumers’ Choice in Chains in the pizza segment, and was named 2007 Pizza Today Chain of the Year. For more information about the company or to order pizza online, visit Papa John's at www.papajohns.com.
Nintendo have released some pictures from the Launch of Wii Sports Resort at Military Island, Manhattan New York.Wii Sports Resort In NY Times Sqaure
Details of the Pictures
NEW YORK --(Business Wire)-- Jul 23, 2009 In this photo provided by Nintendo, Nintendo of America’s vice president of Corporate Affairs, Denise Kaigler, right, competes against actor Chace Crawford in a match of swordplay at the Wii Sports Resort launch event, Thursday, July 23, 2009, in New York. To commemorate the next chapter in the Wii Sports experience, Nintendo brought in 50 tons of sand to transform Manhattan’s famed Military Island into Wuhu Island, the fictional setting featured in the game. (Photo by Diane Bondareff for Nintendo)
Photo two:
Table tennis expert Alston Wang, right, competes against Annamarie Tromp at the Wii Sports Resort launch event in New York, Thursday, July 23, 2009. Launching on July 26, 2009, Wii Sports Resort comes bundled with the Wii MotionPlus accessory to provide players a more immersive gaming experience.
Photo three:
Nintendo celebrates the upcoming launch of Wii Sports Resort, the next chapter in the Wii Sports experience, by bringing in 50 tons of sand to transform Manhattan’s famed Military Island into Wuhu Island, the fictional setting featured in the game, Thursday, July 26, 2009, in New York.
Photo four:
Nintendo celebrates the upcoming launch of Wii Sports Resort, the next chapter in the Wii Sports experience, by bringing in 50 tons of sand to transform Manhattan’s famed Military Island into Wuhu Island, the fictional setting featured in the game, Thursday, July 26, 2009, in New York.
Photo five:
In this photo provided by Nintendo, Alex Leng plays Frisbee at the Wii Sports Resort launch event in New York’s Times Square Thursday, July 23, 2009. To celebrate the July 26 launch of the game, Nintendo offered consumers a free mini-vacation by bringing in 50 tons of sand to transform Manhattan’s famed Military Island into Wuhu Island, the fictional setting featured in the game. (Photo by Diane Bondareff for Nintendo)
http://www.wiisportsresort.com/images/top-header.jpg
What
Nintendo is transforming New York’s famed Military Island in Times Square into an urban island getaway to celebrate the launch of the Wii Sports Resort™ video game. On July 23, anyone who visits this Manhattan landmark will be treated to a mini-vacation, complete with a sandy beach, swimming pool and tropical lounge — all smack dab in the middle of the city — plus a chance to play Wii Sports Resort in advance of its U.S. July 26 release date. Based on the imaginative Wuhu Island locale featured in the game, this interactive oasis will also offer game demonstrations, giveaways (while supplies last) and a bar serving tropical non-alcoholic drinks.
Wii Sports Resort is the next phenomenon in active-play gaming and the first Nintendo game to feature the control enhancements of the Wii MotionPlus™ accessory. While enjoying resort-themed in-game activities such as swordplay, basketball, table tennis and archery, players will experience the unique motion-sensing controls of the Wii system with greater precision and accuracy than ever before. Just as the original Wii Sports™ attracted millions of casual and nontraditional players to the world of video games, the new Wii Sports Resort delivers an inclusive, interactive entertainment experience that consumers of all ages can enjoy.
WHO
Adults, kids, seniors, families, tourists, New Yorkers and consumers of all kinds
WHEN
Thursday, July 23, 2009
Event: 9 a.m. - 3 p.m.
WHERE
Military Island
7th Avenue and Broadway Avenue
Between 43rd and 44th streets, Manhattan, NY 10036
VISUALS
Crowds gathering on a tropical island in the middle of Times Square.
Experts in various sports going head-to-head with fans in Wii Sports Resort .
Visitors lounging on a simulated beach and enjoying Wii Sports Resort game play in the middle of Times Square .
Kids and parents wielding Wii Remote™ controllers to participate in activities like archery, table tennis, golf and basketball at interactive game kiosks .
Children and adults demonstrating the unique cross-generational appeal of the Wii console by playing Wii Sports Resort together .
B-roll and photos available .
