Press Release
EDISON, N.J., October 15, 2013
– Majesco Entertainment Company(NASDAQ: COOL), publisher of
the Zumba ® Fitness video game franchise that has
sold more than nine million copies worldwide, announced today that
Zumba® Fitness World Party will launch November 5th on
Kinect for Xbox 360, Wii™ U and Wii™, and November 22nd on Xbox
One, the all-in-one games and entertainment system from
Microsoft.
Watch or download the official Zumba® Fitness World Party gameplay trailer to experience this culturally-rich fitness game that brings the corners of the Earth into your living room.
Zumba® Fitness is the largest branded dance-fitness program in the world with a following of 14 million in more than 185 countries. Embodying this global brand, Zumba® Fitness World Party invites you to escape on a fitness adventure around the world. Immerse yourself in the movement and music of exotic destinations in this fun, effective at-home workout packed with fitness features to maximize your results. Work your body to 40+ new high-energy routines and a world class soundtrack highlighted by Lady Gaga, Pitbull and Daddy Yankee.
Zumba® Fitness World Party also includes a new World Tour mode and brand new visual presentation that makes it feel like you’re actually on location around the world with Zumba’s celebrity instructors.
Developed by Zoë Mode, Zumba® Fitness World Party is rated E for Everyone. To find out more, please visit the official site atzumbafitnessgame.com. Press assets are available for download here.
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ABOUT MAJESCO ENTERTAINMENT COMPANY
Majesco Entertainment Company is a provider of video games for the mass market. Building on more than 20 years of operating history, the company is focused on developing and publishing a wide range of casual and family oriented video games on all leading console and handheld platforms as well as mobile devices. Product highlights include Zumba® Fitness and Cooking Mama™. Majesco is headquartered in Edison, NJ, and the company's shares are traded on the Nasdaq Stock Market under the symbol: COOL. More info can be found online at majescoent.com or on Twitter at twitter.com/majesco.
ABOUT ZUMBA® FITNESS
Zumba Fitness is a global lifestyle brand that fuses fitness, entertainment and culture into an exhilarating dance-party workout. Coined “fitness-parties,” Zumba® classes blend upbeat world rhythms with easy-to-follow choreography, which provide effective, total-body workouts. Founded in 2001, the company is now the largest branded fitness program in the world-reporting more than 14 million weekly class participants, in over 140,000 locations, across more than 185 countries. In addition to its original Zumba® program, the company also offers a range of specialty classes, including Zumba Gold® (for active older adults), Zumba® Toning (body-sculpting class that uses maraca-like Toning Sticks), Aqua Zumba® (the ultimate “pool party” workout), Zumba® Kids and Zumba® Kids Jr. (Zumba routines for kids), Zumba Sentao® (chair-based Zumba® class that strengthens, balances and stabilizes the core) and Zumba® in the Circuit (a 30-minute workout that combines signature Zumba® moves with circuit training at timed intervals). The Zumba® fitness lifestyle is rounded out by the company’s many consumer product offerings, including DVD sets, music collections, multi-seasonal apparel and footwear, video games, Fitness-Concert™ events and a lifestyle magazine. For more information about Zumba® Fitness programs and products, or to find a live class, visit zumba.com and find us on Facebook andTwitter.
SAFE HARBOR
Certain statements contained herein are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995, Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These forward-looking statements may be identified by reference to a future period(s) or by the use of forward-looking terminology, such as "may," "will," "intend," "should," "expect," "anticipate," "estimate" or "continue" or the negatives thereof or other comparable terminology. The Company's actual results could differ materially from those anticipated in such forward-looking statements due to a variety of factors. These factors include but are not limited to, the demand for our products; our ability to complete and release our products in a timely fashion; competitive factors in the businesses in which we compete; continued consumer acceptance of our products and the gaming platforms on which our products operate; fulfillment of orders preliminarily made by customers; adverse changes in the securities markets and the availability of and costs associated with sources of liquidity. The Company does not undertake, and specifically disclaims any obligation, to release publicly the results of any revisions that may be made to any forward-looking statements to reflect the occurrence of anticipated or unanticipated events or circumstances after the date of such statements.
Watch or download the official Zumba® Fitness World Party gameplay trailer to experience this culturally-rich fitness game that brings the corners of the Earth into your living room.
Zumba® Fitness is the largest branded dance-fitness program in the world with a following of 14 million in more than 185 countries. Embodying this global brand, Zumba® Fitness World Party invites you to escape on a fitness adventure around the world. Immerse yourself in the movement and music of exotic destinations in this fun, effective at-home workout packed with fitness features to maximize your results. Work your body to 40+ new high-energy routines and a world class soundtrack highlighted by Lady Gaga, Pitbull and Daddy Yankee.
Zumba® Fitness World Party also includes a new World Tour mode and brand new visual presentation that makes it feel like you’re actually on location around the world with Zumba’s celebrity instructors.
Developed by Zoë Mode, Zumba® Fitness World Party is rated E for Everyone. To find out more, please visit the official site atzumbafitnessgame.com. Press assets are available for download here.
###
ABOUT MAJESCO ENTERTAINMENT COMPANY
Majesco Entertainment Company is a provider of video games for the mass market. Building on more than 20 years of operating history, the company is focused on developing and publishing a wide range of casual and family oriented video games on all leading console and handheld platforms as well as mobile devices. Product highlights include Zumba® Fitness and Cooking Mama™. Majesco is headquartered in Edison, NJ, and the company's shares are traded on the Nasdaq Stock Market under the symbol: COOL. More info can be found online at majescoent.com or on Twitter at twitter.com/majesco.
ABOUT ZUMBA® FITNESS
Zumba Fitness is a global lifestyle brand that fuses fitness, entertainment and culture into an exhilarating dance-party workout. Coined “fitness-parties,” Zumba® classes blend upbeat world rhythms with easy-to-follow choreography, which provide effective, total-body workouts. Founded in 2001, the company is now the largest branded fitness program in the world-reporting more than 14 million weekly class participants, in over 140,000 locations, across more than 185 countries. In addition to its original Zumba® program, the company also offers a range of specialty classes, including Zumba Gold® (for active older adults), Zumba® Toning (body-sculpting class that uses maraca-like Toning Sticks), Aqua Zumba® (the ultimate “pool party” workout), Zumba® Kids and Zumba® Kids Jr. (Zumba routines for kids), Zumba Sentao® (chair-based Zumba® class that strengthens, balances and stabilizes the core) and Zumba® in the Circuit (a 30-minute workout that combines signature Zumba® moves with circuit training at timed intervals). The Zumba® fitness lifestyle is rounded out by the company’s many consumer product offerings, including DVD sets, music collections, multi-seasonal apparel and footwear, video games, Fitness-Concert™ events and a lifestyle magazine. For more information about Zumba® Fitness programs and products, or to find a live class, visit zumba.com and find us on Facebook andTwitter.
SAFE HARBOR
Certain statements contained herein are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995, Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These forward-looking statements may be identified by reference to a future period(s) or by the use of forward-looking terminology, such as "may," "will," "intend," "should," "expect," "anticipate," "estimate" or "continue" or the negatives thereof or other comparable terminology. The Company's actual results could differ materially from those anticipated in such forward-looking statements due to a variety of factors. These factors include but are not limited to, the demand for our products; our ability to complete and release our products in a timely fashion; competitive factors in the businesses in which we compete; continued consumer acceptance of our products and the gaming platforms on which our products operate; fulfillment of orders preliminarily made by customers; adverse changes in the securities markets and the availability of and costs associated with sources of liquidity. The Company does not undertake, and specifically disclaims any obligation, to release publicly the results of any revisions that may be made to any forward-looking statements to reflect the occurrence of anticipated or unanticipated events or circumstances after the date of such statements.
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