Press Release
Espoo,
Finland- September 4, 2012
Rovio Entertainment,
the creators of Angry Birds, today announced their newest game, Bad
Piggies, launching September 27 for iOS, Android and Mac. This
innovative game turns the franchise on its head by letting the fans
play as the pigs – with all new, never-before-seen gameplay – and
not a slingshot in sight!
“There’s a lot of
empathy towards the lovable enemies from the Angry Birds games, and
we’ve been constantly asked: what about the pigs’ side of the
story?” said Mikael Hed, CEO of Rovio. “Bad Piggies gives you the
chance to play as the second-most-loved characters in the Angry Birds
universe, and explore this rich world through their green eyes.”
The new game will
launch on iOS, Android and Mac on September 27. Windows Phone,
Windows 8 and PC versions will follow shortly.
“We’ve had a lot of
fun creating a totally new and unique gameplay experience,” said
Petri Järvilehto, EVP Games at Rovio. “There’s so much more to
these pigs than what is seen in the Angry Birds games, and Bad
Piggies is the first glimpse into what’s going on in the
imaginative and ingenious minds of the pigs.”
To get in on the action
and see all the gameplay news first, go towww.badpiggies.com, follow
the pigs on Twitterhttp://twitter.com/badpiggies and like the
pigs on Facebookhttp://www.facebook.com/badpiggies. Stay tuned during
the next few weeks, and see what the pigs are up to!
About Rovio Entertainment Ltd.
Rovio is an
industry-changing entertainment media company headquartered in
Finland, and the creator of the globally successful Angry Birds
franchise. Angry Birds, a casual puzzle game, became an international
phenomenon within a few months of its release, and is now the number
one paid app of all time. Following this success in mobile gaming,
Angry Birds has expanded rapidly in entertainment, publishing, and
licensing to become a beloved international brand. www.rovio.com
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